DISCOVER

Adult e-learning company Learndirect required a platform for new business growth internationally and retention of its existing domestic customer base

DESIGN

Rush supported Learndirect in its ambition to expand

DELIVER

Rush consulted on a partnership with the Marussia F1 Team. Rush lead partnership negotiations and ensured appropriate marketing rights were secured that enabled domestic and international objectives to be achieved.

Rush developed a hospitality and customer marketing strategy that ensured maximum return on investment.

• Selection of sponsorship platform

• Strategic action plan

• Delivery of sponsorship activation plan

• Execution of at-track hospitality support

• Off track event support and activation

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